If I didn't look down or in the mirror, I was 18 again last night. I went Mashable's NY Blogosphere's gathering at the 92nd St Y Tribeca to hear the most incredible stories about being a blogger and the future of traditional media.
Here is what I learned
1-Most bloggers do not make money and probably never will
2-Most bloggers blog because they love it but they do have a day job
3-The more successful bloggers are securing one major sponsor with a creative advertising concept rather than a page filled with meaningless banner ads
4-Traditional media is in big trouble--Seattle Post Intelligencer gone, Philadelphia newpapers in Chapter XI, SF Chronicle threatening to close, Washington Post dropped 77 per cent in advertising revenues
5-The weak global economic conditions advanced the inevitable, death of print
6-More people today want to read about a certain topic rather than buy a newspaper with its total package
7-Bloggers become famous because of interesting content, small snips several times a day
8-Mashable speakers urge bloggers to network at live events. Learn to be socialable
Here are the sources:
Matt Buchanan, Associate Editor, Gizmodo (Gawkier Media)Matt is associate editor at Gizmodo, the gadget guide that “covers anything you can push a button on, from computers, cell phones and cameras to sexy phone apps and Lego, in the most informative and entertaining way possible.”
Alana Taylor, Contributing Writer, Mashable
Alana Taylor is a new media evangelist, consultant and freelance correspondent. Her articles have appeared on Mashable.com and PBS.org, in addition to her own blog at AlanaTaylor.com. Other clients include Classic Media, Inc. and HaloPets.com. She is currently living in the East Village and double-majoring in Journalism and History at New York University.
Caroline McCarthy, Staff Writer, CNET News/CBS Interactive
Caroline McCarthy authors “The Social” blog, covering social web topics for the CBS-owned CNET News. A graduate of Princeton University’s creative writing program, she has been a journalist since 2006.
Nicholas Carlson, Editor, The Business Insider
Nicholas Carlson is an editor for Alley Insider, part of the business news site The Business Insider, where he covers tech, media and advertising. Before joining Alley Insider, he wrote for Gawkier Media’s Silicon Valley gossip blog, Valley wag.
Bryan Keefer, Director of Product, The Daily Beast
Bryan Keefer is not only a seasoned logger, but also a bestselling author. He co-authored the New York Times bestseller All the President’s Spin: George W. Bush, the Media, and the Truth, which grew out Spinsanity.org, a group blog devoted to debunking political spin.
Before joining Tina Brown’s The Daily Beast, a curator of online news, Bryan was Managing Editor of Brijit.com, a startup that provided short reviews and summaries of long-form journalism. From 2004 to 2006, he was Assistant Managing Editor of CJR Daily, the daily web site of the Columbia Journalism Review, which was awarded an honorable mention for distinguished contribution to online journalism by the National Press Club. He has also provided strategic and editorial consulting services to a number of online properties and media outlets.
Wednesday, February 25, 2009
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