This is not a free for all. People are suing companies and companies are suing people for their Tweet posts. Read the case of what one Twitter is now up against. And she only had 20 followers.
Thursday, July 30, 2009
You Can Be Sued For Your Comments on Twitter
Tuesday, July 28, 2009
Target Your Audience
audience. That means you have to think about who you want to reach and
then you have to spend the time going after them.
It is so worth the effort. There is no other way that you can actually
reach out to a specific person or demographic group for practically no
money and in record breaking time.
All you do is make a list of who you want to reach and then search for
them. It is that easy.
This task can take hours or even days, weeks, months. It truly is
never ending because you should always be searching and refining your
lists.
The good news is that you can hire an intern to help you or even ask
your family to help. The younger the better. They're usually the ones
that are clued in the most on how to get this accomplished in the
most expedient way.
Remember, if you don't have the proper target audience you are
basically talking to yourself.
Monday, July 27, 2009
Live Social Networking
be seen by all. The word "all" is the operative word. Saturday night I
attended a party in the Hamptons where I met up with a famous investment
banker who looked a little down. I asked him why he was so preoccupied.
He admitted that he had a big deal in the works. He hinted about it on
his personal blog a week ago and the other side immediately felt
betrayed. They said he couldn't be trusted. They walked away. He was
devastated. One little line like.........."something big is about to
happen" blew his deal.
He spent the entire night at the party calling everyone on speed dial
trying to gain sympathy. No one could help him but his close friends
gave him the time to vent. I spoke to him again this morning and he just
doesn't understand what he did wrong.
That in itself is the problem. I suffer too from putting too much in
writing. I am warning all of you. Think twice about the content you are
about to post on your site, their site, Twitter, Facebook, or anywhere
else.
Friday, July 24, 2009
The Best Thing About Social Networking
I really felt important. That self confidence helped me reach out to a few other VIP's. Before I knew it, I secured a panel of speakers for a conference I was working on. Before social networking, it would have taken me 10 times the amount of time to get this panel together. Or, it may never have happened because I just couldn't reach the right people.
SN made me a hero.
Wednesday, July 15, 2009
Still Can't Believe I Made It The Western Wall
Traveled around the world many times and never had a thirst to go.
Went for two weeks in May and now want to return every year.